17 New Instagram Updates You Should Know In 2023(Pics inside)
17 New Instagram Updates You Should Know In 2023(Pics inside)
Instagram Testing Polls In Comments – October 2023
Instagram wants to enhance engagement in the comments section of Reels and feed posts by introducing its popular poll feature. This feature, already widely used in Stories and DMs, will allow users to add polls to comments & provide a fun and interactive way to engage with their audience. The introduction of polls aligns with Instagram’s focus on promoting organic interactions between creators and their followers.
Instagram Testing 10 Minutes Long Reels – September 2023
Instagram is exploring the possibility of extending Reels to 10 minutes in length, a move that would cater to creators seeking to produce more in-depth content and eliminate the need to segment longer videos into multiple parts. Currently, Instagram Reels range from 15 to 90 seconds in duration when created using the in-app camera. This shift towards long-form video content appears to be an effort by Instagram to rival TikTok, which introduced 10-minute videos in February 2022 and directly competes with YouTube’s Shorts format.
#Instagram is working on the ability to create #Reels up to 10 minutes long ? pic.twitter.com/jQTUM9fPsM
— Alessandro Paluzzi (@alex193a) August 30, 2023
Instagram Expands Threads In Web – July 2023
Instagram’s Threads app is now available in a web version. The expanded web functionality makes it easier to manage social media activities from a desktop computer to enhance social media managers and business owners’ productivity and efficiency.
Instagram Launch Text-based Threads App – July 2023
Instagram launched its text-based conversation app, Threads, on July 5th, 2023. The app is designed as a place for communities to discuss various topics and trends. The app’s release comes as Twitter (now X) restricts the amount of content users can view per day.
Instagram Allows To Download Public Reels – June 2023
Instagram is finally allowing users to download public Reels to make it easier to share these short-form videos with friends and family. The new feature is currently available to US users and will be rolled out to other regions in the future. Creators can opt to disable the download option for their Reels in Account Settings.
Instagram Improved Reels Editing & Analytics – April 2023
Instagram had rolled out a series of updates to its Reels feature, introducing new tools and enhancements to help creators better connect with their audiences and produce engaging content. The key updates include:
- Reels Trends Hub: A new hub to explore trending songs, hashtags, and topics for inspiration and research.
- Improved Reels Editing: A streamlined editing experience that allows creators to edit video, audio, stickers, and text on a unified screen.
- Improved Reels Analytics: New metrics, including total watch time, average watch time, and follower notifications from Reels, provide deeper insights into content performance.
- Expanded Gifts Feature: Gifts, a monetization option for creators, are now available in more markets, allowing creators to earn from their fans’ support.
- Gift Acknowledgement: Creators can now express gratitude by acknowledging the gifts they receive from their viewers.
These updates are designed to make it easier for creators to connect with their audiences and create immersing Reels content.
New Quiet Mode Feature – January 2023
Instagram has introduced three control features: Quiet Mode, Hidden Words to Recommendations, and Multi-Select for Not Interested – to help people, particularly teens, manage their time and content on the app.
The “Quiet mode” feature allows users to select a specific time of day or week when they don’t want to receive notifications. An automated reply will be sent to anyone who messages during that time. This can help users to reduce their screen time.
Instagram also ensures users won’t miss anything important in this mode by providing a summary of missed notifications once the Quite mode is turned off. Currently available in several countries, including India, the US, the UK, Ireland, Canada, Australia, and New Zealand.
Instagram has added a new feature that extends the ability to hide words to recommendations. Previously, users could only hide comments or direct messages, but now they can hide words, emojis, or hashtags they want to avoid. For example, if a user hides the words “fitness” or “recipes,” Instagram will no longer recommend any content with those words in the caption or hashtag.
Instagram has added a new feature that allows users to select multiple posts from their Explore page as “not interested” to hide unwanted content. This feature was already available on the platform but now offers multi-select capabilities.
