a2a production marketing Tag

9 things to include in a swag bag for your business

9 things to include in a swag bag for your business

[vc_row][vc_column][vc_column_text] 9 things to include in a swag bag for your business Small businesses and entrepreneurs are always looking for new and creative ways to grow their brand recognition to gain and retain customers. And there’s one incentive that never fails: free stuff. Enter the swag bag. For those unfamiliar, a swag bag is a goodie bag loaded with free promotional items or samples. Businesses or sponsors often gift them to guests at special events, such as a networking events, street fairs, customer...

Best practices for online customer service, online customer service, customer service apps, Chatbots

Best practices for online customer service

[vc_row][vc_column][vc_column_text] Best practices for online customer service Nearly 80 percent of consumers have decided not to complete a transaction or make an intended purchase because of a “poor service experience.” So if you have an online component to your business — website, email and/or social media — you need a way to ensure effective online customer service. We live in an online world. “I’m not working on my own personal island,” says Julie Painter, vice president of constituency affairs and governance at the...